Content Producer

The NAACP Legal Defense & Educational Fund, Inc. (LDF) is the country’s first and foremost civil and human rights law organization. Founded in 1940 under the leadership of Thurgood Marshall, who subsequently became the first Black U.S. Supreme Court Justice, LDF was launched at a time when the nation’s aspirations for equality and due process of law were stifled by widespread state-sponsored racial inequality. From that era to the present, LDF’s mission has been transformative — to achieve racial justice, equality, and an inclusive society.

LDF’s litigation, public policy advocacy and public education programs in the substantive areas of criminal justice, economic justice, education and political participation seek to ensure the fundamental and basic human rights of all people to quality education, economic opportunity, the right to vote and fully participate in democracy, and the right to a fair and just judicial system.

The Thurgood Marshall Institute (TMI), launched in 2015, is a multidisciplinary center within LDF. The Institute compliments LDF’s traditional litigation strengths and brings critical capabilities to the fight for racial justice, including research and targeted advocacy campaigns. Among those campaigns are TMI’s Prepared to Vote and Voting Rights Defender Project.

LDF’s Communications Department is made up of four divisions: Media Relations, Editorial, Digital, and Marketing & Brand. Each of the four areas is led by a Director and report up to the Chief Communications and Marketing Officer (CCMO). The Content Producer (CP) position sits within the Digital division, but will work across the department, especially with the Editorial division. The CP reports to LDF’s Director of Digital Strategy (DDS) with a dotted-line reporting relationship with the Editorial Director. The CP will also work very closely with all members of the Communications Department and with other areas of the organization. Overall, the CP will create content across numerous digital platforms that shares LDF’s story and vision, promotes our brand, educates our audiences, and sets the narrative for public conversations about the issues at the core of LDF’s work.

This position will be remote until June 2021. Beginning June 2021, any candidate selected should be prepared to report to work in the office location assigned to this position.

Responsibilities:

• Create content that motivates, inspires, educates, informs, and provides information across a wide variety of digital platforms that more deeply engages with our existing audience and exposes LDF to a broader audience;
• Develop the strategy and support content creation for “LDF TV” (working title), a regular video series that takes a deep dive into LDF’s work (a la “Now This”), helping to educate audiences, dispel misinformation, and provide tools for engagement;
• Work closely with outside firm to develop short- and long-term video projects;
• In conjunction with the Editorial Director, develop a blog strategy that focuses on creating content to support the journalistic nature of the blog as well as original content that more deeply explains existing LDF cases and policy priorities;
• Write and edit content for websites, blogs, videos, toolkits, and other resources;
• Work closely with–

• • the social media team to support content needs, including rapid response;
  • graphic designer to support content creation needs;
  • other departments to serve their content needs;

• Participate in all digital content related meetings – internal and external;
• Serve as a member of the Digital Division, while liaising with the Editorial Division; and
• Other responsibilities as assigned.

Qualifications:

• Commitment to LDF’s mission and a record of engagement with issues of racial justice;
• Bachelor’s degree in either communications, political science, journalism or pre-law or policy related field;
• Minimum of 5 years of written and digital communications experience, preferably with a non-profit organization or entity;
• Strong written and verbal communication skills, with the ability to communicate effectively with diverse groups that help to drive LDF’s mission;
• Experience working in digital media;
• Experience producing high-level digital content;
• Knowledge and familiarity with a range of social and economic justice issues and comfort level promoting its ideals;
• Excellent interpersonal skills, including a commitment to teamwork and ability to collaborate with diverse groups;
• Demonstrated ability to work both in a team structure and independently, as required by different circumstances;
• Strong organizational skills and ability to manage and prioritize multiple projects simultaneously and in a timely manner;
• Ability to work well under pressure with attention to detail; and
• Demonstrated ability to adhere to a flexible and sometimes demanding schedule.

This is not an exhaustive list of all responsibilities, duties, skills, efforts or requirements or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned. This description does not constitute a contract of employment and LDF may exercise its employment-at-will rights at any time.

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